Organize campaigns and other related events for mental-health awareness creation and promoting understanding. Curate and carefully disseminate information aimed at normalizing conversations around mental health, increasing openness about related conditions and reducing the stigma associated with mental health illnesses. To harness the power of lived experience, we actively seek opportunities for people with experience of mental health problems to lead and guide our work, and speak to others and to policies. This will impact individuals, institutions and communities by increasing awareness of the behavioural issues that may lead to mental health and addiction problems, while influencing policy makers to advocate for conditions that foster mental health